|November 12, 2014|
|How To Fix Your Marketing Blind Spot|
|By Jay Baer|
Marketers think they've seen it all, but they are usually blind to what customers really need.
(Note: I addressed this topic recently in a virtual session for GroupHigh, excellent influencer identification software that we use at Convince & Convert. GroupHigh also writes fantastic influencer marketing case studies right here on this blog).Slides below.
More than ever before, marketers have access to data. Big data. Small data. Data from software, reports, spreadsheets, APIs, agencies, consultants and more. But data isn't enough, and it's not the answer. [...]
|Today's Top Videos:|
|Project Wing: Here Come Google's Delivery Drones|
|Late last year, Amazon introduced Amazon Prime Air, its ambitious effort to bring a delivery-by-drone experience to customers. I don't suppose it should come as much of a surprise that Google is [...]|
|Pinterest Talks Gender Balance And Promoted Pins|
|Joanne Bradford, Pinterest's head of partnerships, spoke at the Digiday Platform Summit on Thursday, and talked about the gender balance on the service, the early days of Promoted Pins, and how... [...]|
|New Google Penguin Update Is Getting Closer|
|Google has a new "Webmaster Help" video out. This time Matt Cutts discusses optimizing for the mobile web. Specifically, he takes on this submitted question: [...]|
|Keep consumers clicking on your online videos|
Digital video content is growing in popularity faster than its creators can seemingly accommodate. Consider these stats:
|Other iEntry Business Resources:|
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